- Tim Cook has shared his thoughts on one of Apple's most controversial products.
- The CEO was asked to blind-rank Apple products, including the Magic Mouse, during an interview.
- The Magic Mouse has proved to be one of Apple's most controversial products.
Tim Cook has shared his thoughts on one of Apple's most controversial products.
The Apple CEO discussed some of the company's releases in an interview with tech YouTuber Marques Brownlee, also known as MKBHD.
Cook was asked to put five of Apple's most famous products in order as part of a blind-ranking game. While he didn't actually rank the products, he did reflect on each one.
Brownlee asked Cook about the Vision Pro, the iPad, the MacBook Air, the iPhone — and the Magic Mouse.
When asked about the mouse, Cook described its creation as an "incredible moment."
"Getting the ergonomics well done was key with the Magic Mouse," he said. "People don't think of that as much as they would the MacBook Air and the iPad."
When it was released in 2015, the Magic Mouse 2 became one of Apple's most controversial products. Users took issue with various aspects of the design, including a charging system that rendered it useless while powering up.
Apple did not immediately respond to a request for comment from Business Insider, made outside normal working hours.
In the interview, Cook also reflected on one of Apple's most iconic product launches — the moment in 2008 when Steve Jobs famously pulled the MacBook Air out of a manila envelope to demonstrate how thin and portable it was.
"That moment of taking it out of the folder established a characteristic about that device that lives today," Cook said. "The first one, it wasn't about how many people buy it — it was about establishing the foundation."